Motivation Monday: Calculate Cost Per Wear

Each Monday, we're rolling out a new challenge to change the way you think, act, do, or feel. Your mission, should you choose to accept it, is to be motivated to try something different for a week. And if you love it, keep it going!


This week we’re honing in on ‘Cost Per Wear’ or CPW. This is a really simple formula to figuring out the value an item has in your wardrobe. Basically you divide the cost by the anticipated number of times you could see yourself wearing it. In short, the more your wear an item, the lower the cost for each time you wear it.

For example, a basic white tee that costs you $10 and is worn 100 times will have cost you 10 cents per wear. Pretty good value, right? On the opposite end of the spectrum is something like a prom dress or wedding gown – both of which typically carry a high cost and a single-wear use.

Why bother with CPW? For one, it can help you rationalize a purchase. If you spot a dress you love on Ever Rose for example, take a moment to think about how often you can wear it. We sincerely aim to carry items that are reasonably priced and will work for multiple areas of your life. Most of our pieces transition seamlessly from the office to dinner to a party to a casual weekend event. When buying an item, just ask yourself – how many times can I see myself wearing this? For how many years? To what events or venues? With what other items in my closet? If the answer is positive across the board, you can feel that much better about the purchase.

And if you’ve never considered CPW before, take some time each day this week and calculate the approximate CPW of each item you’re wearing each day. It doesn’t have to be exact, but as you get dressed, or at the end of the day, quickly jot down what you’ve got on and how much it cost you. Then think about how many times you’ve worn it.

For example, let’s say you’re wearing a black pencil skirt, a printed cardigan, and a solid coloured button-down.

Skirt: $60 / Worn 40 times = $1.50 per wear
Cardigan: $90 / Worn 6 times = $15 per wear
Top: $50 / Worn 12 times = $4.16 per wear

Assessing the CPW of what you already own can help you identify a few things:

  • Items you really gravitate toward the most and should be okay with spending a bit more on when replacing them.
  • Items you aren’t wearing enough, to either motivate you to start wearing them, or to potentially give away if they just aren’t working.
  • Items you love that are worthy of a mate in your closet. Are you rocking that black pencil skirt every other week? Would you wear a grey one just as often? Then justify that purchase!

Have fun calculating your CPW this week – and don’t forget to apply it to justifying that wish list item you’ve had your eye on at Ever Rose!

January 11, 2016 8 tags (show)

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